32% of Australians share a news story via email or social media

The Reuters Institute just released their Digital News Report 2015* giving an overview of consumption in each country which includes Australia.  The survey gives detailed data tables and statistics around the use of … Continue reading 32% of Australians share a news story via email or social media

How does the future digital agency model look like?

In the last month, I’ve been extremely involved in digging out opportunities related to Programmatic Marketing and was planning to share about it today, however as I came across an … Continue reading How does the future digital agency model look like?

Give your staff an Effie Award and win their loyalty!

As my team @DDB Sydney won the Silver Effie Award for Best Digital Platform with partner agency OMD and client Telstra this Thursday (wooop!), I have been asking myself what was … Continue reading Give your staff an Effie Award and win their loyalty!

Data Analysts and traders to become the future of digital advertising?

Having read through several articles this week, it is no secret that the merge of Publicis and Omnicom is an answer to a major shift in the advertising industry, driven by … Continue reading Data Analysts and traders to become the future of digital advertising?