What do agencies need to change to be successful?

Looking back at my latest post in October, it seems like this subject keep coming again like some vampire after blood. Last Friday, Digiday published an article on the future of … Continue reading What do agencies need to change to be successful?

Give your staff an Effie Award and win their loyalty!

As my team @DDB Sydney won the Silver Effie Award for Best Digital Platform with partner agency OMD and client Telstra this Thursday (wooop!), I have been asking myself what was … Continue reading Give your staff an Effie Award and win their loyalty!